Pay per Click (PPC)

Pay per click (PPC)

Pay per click refers to paid advertisement and promoted search engine results. This is a short term form of digital marketing, meaning that once you are no longer playing the ad no longer exists. Like SEO , PPC is a way to increase search traffic to a business online.

pay-per-click can refer to the advertisement you see at the top and slides of a page of search results the ads you see while browsing the web at before YouTube videos and in ads in mobile.

One of the other things that differentiate pay per click from SEO is that you only pay for the results.

In a typical PPC model like a Google AdWords campaign you will pay only when someone click on your ads and lands on your website. You can spend just about any amount of money don't pay per click advertising.some companies may see results from investing just a few hundred dollars but plenty of large companies spend tenths of thousands a month on pay per click.

How much it cost to run an ad for promote your search results will depend primarily on how much competition there is for your keywords. High competition keywords will be more expensive and lower competition terms will likely cost less.

when you set up a pay per click campaign you will also be able to choose whether you want your ad for about results to be shown to users all over the world for only within a specific geographic area. If you are marketing brick and motor business,this ability to tailor by location helps you not waste at dollars serving ads to users who don't live anywhere near your business according to Google.

We hope this blog "Pay Per Click (PPC)" Will Help you.

Written By - Himanshu Sharma